Insurance
Finding the Right Customers & Taking the Right Risks
Overview
As an insurance provider, you are continually searching for new and innovative data sources to enable a deeper understanding of your prospects and customers.
Powerlytics has built a unique data platform underpinned by data derived from Source Of Truth economic records to deliver consumer and business data that is Accurate, Comprehensive, Granular, and Consistent and can deliver new insights or add lift to existing models.
Covering over 30 million businesses and 150 million households/200 million adults, the Powerlytics Data Platform leverages the most comprehensive business and consumer financial information available to provide the Insurance sector with a unique set of data and tools to find new customers and serve them in the best possible way.
We provide insurance companies with financial information currently unavailable from other sources, allowing our clients to make more informed business decisions to attract and retain the right individuals and businesses.
This ultimately results in better customer relationships and greater profitability for your organization.
Targeting
Attracting and converting more of the customers you serve best…
Accuracy & Relevance – Target lead generation activity and optimize conversion using accurate estimates of household income, household investable assets, business revenue and thousands of other consumer and business financial variables.
Risk
Managing risk and optimizing profitability…
Underwriting & Product Suitability – Use data to match customers to the right products.
Income Estimation & Verification – Proven and accurate to enhance product suitability and fraud detection.
Policy Loss Analytics – Predict potential losses and take profitable risks.
Subrogation – Target efforts and investment at likely-to-pay consumers or businesses.
Growth
Intelligence and analytics to maximize your client base…
360 Customer Profile – Better understanding of your customers.
Cross-sell/Upsell Analytics – Maximize opportunities to sell.
Lapse Management – Improve retention with predictive data.
Market/Portfolio Strategy & Analytics – Data-driven strategy & planning.
Market Assessment – Benchmarking, trends and behaviors.